Thayani Costa

FUTURES-ORIENTED NARRATIVE STRATEGIST

foresight | innovation | storytelling

About me

I am a Futures-Oriented Narrative Strategist based in São Paulo, Brazil. My mission is to translate complex data and future trends into strategic narratives and tangible assets that align vision and mobilize stakeholders.My path combines senior experience in Strategic Foresight (at Compass UOL and MJV Innovation) with a unique academic blend: a postgraduate degree in Storytelling and ongoing specialization in Data Analysis for Decision Making.What truly moves me is questioning assumptions and promoting imaginaries of regeneration and belonging. I work at the intersection of analytical rigor and narrative craft to build stories that transform ambiguity into clear, actionable future possibilities.

Latest work experience

  • Compass UOL | 2024 | Future Hacking Innovation Studio | Senior Foresight Analyst

  • MJV Technology & Innovation | 2022 | Futures Design Consultant

  • Teach the Future | 2022 | Futures content and reports producing

  • Futuros Plurais | 2021 | Founder, Researcher & Facilitator

Education

  • PUC | 2025 | Specialization: Data Analysis for Decision Making

  • FAAP | 2023 | Specialization: Storytelling & Creative Writing for Business

  • Intitute for the Future | 2022 | Futures Thinking Specialization

  • The Millennium Project | W Futurismo | 2019 | Foresight Practitioner Certification

  • Anhembi Morumbi | 2019 | Innovation Management & Digital Entrepreneurship

  • FIT | 2008 | Digital Media Design

  • PUC-SP | 2005 | Multimedia Communications

Services

  • FUTURES AND TRENDS RESEARCH I conduct in-depth research on key themes (e.g., "Future of Work," "AI & Regeneration," or "Financial Services Trends") and deliver the findings as a custom-designed, high-impact Trend Magazine or Multimedia Report.

  • STRATEGIC INSIGHTS Already have the research? I transform your existing raw data, Miro boards, and workshop outputs into creative strategic artifacts that engage stakeholders.

  • SPECULATIVE EXPERIENCES I design narrative scenarios, speculative artifacts, and immersive digital experiences (like podcasts, audio-reports, or future simulations) that help teams feel the future.

Get in touch

I am available for projects and collaborations. Let's talk?

Futures Gardening

This is my digital garden. It's where I investigate, cultivate, and prototype new ways of thinking about the future. Here, I experiment with formats, question assumptions, and share my research-in-progress on regeneration and belonging.

© 2026. Thayani Costa